[amsat-bb] Re: Public Relations Lacking
wageners at gmail.com
Wed Nov 20 08:51:29 PST 2013
Amsat is looking for a VP in Marketing!
On Wed, Nov 20, 2013 at 10:23 AM, Clint Bradford
<clintbrad4d at earthlink.net>wrote:
> > ... None of these cubesat developers has made any significant attempt to
> the amateur radio satellite community ...
> That is because very few of the organizations/campuses with satellites
> being deployed
> this week have public relations professionals to properly promote their
> projects. And
> if they do have public relations departments, they have not been
> "educated" as to the
> true value of their projects to the amateur radio world.
> That's OUR responsibility. And we all can share the blame for this.
> NASA does it well with their 28-page Guide to conducting an ARISS contact.
> Included are
> timetables for media alerts (used to be called "press releases"), detailed
> instructions for micro-managing every aspect of the project ... THAT'S
> what "we" should
> develop for EVERY one of these amateur radio satellite projects for
> schools and amateur
> satellite builders could use to better promote their projects. Of course,
> managers can opt not to use such a guide. But when they realize the free
> publicity their
> project could easily garner (media attendance and coverage, promotion by
> AMSAT on their
> various Web sites, et al) - "we" would make it very attractive TO use such
> a guide.
> I think AMSAT-NA should take the lead on this, and establish a committee
> to develop
> such a plan for future projects. I volunteer.
> Clint Bradford K6LCS
> 909-241-7666 - cell, California
> Clint Bradford, K6LCS
> Sent via AMSAT-BB at amsat.org. Opinions expressed are those of the author.
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